• Mashup Score: 0

    While you’ve been online today, chances are you’ve seen an AI-generated ad, likely without knowing it. A University of Kansas study has analyzed more than 1,000 AI-generated ads from across the web and found that they are only labeled as ads about half the time—and that they intentionally appeal to consumers in positive ways to influence them.

    Tweet Tweets with this article
    • Study finds only about half of AI-generated ads are labeled as such "AI is not just a passive technology anymore. It's actively being engaged in what we think—and in a way, how we make our decision” #ai #advertising #marketing https://t.co/A3buRB3QcV

  • Mashup Score: 5

    Executives are promising big incentives and new technology while also trying to explain the actions of their new owner. The stakes are high given the platform’s heavy reliance on ads for revenue.

    Tweet Tweets with this article
    • Elon Musk’s Campaign to Win Back Twitter Advertisers Isn’t Going Well: about 70% of #Twitter's top 100 ad spenders before Elon Musk's takeover were not spending on the service as of the week ending December 18 @tnatw⁩ #advertising https://t.co/rdJGUQ7UvX