‘Give Planet Fitness The Bud Light Treatment’ — Calls Grow To Boycott Gym After String Of Sexual Abuse From Men In Women’s Bathrooms
Growing concerns and controversy surrounding Planet Fitness’s inclusive policies have sparked significant debate and calls for boycotts, reminiscent of the backlash against Bud Light for its marketing decisions. The gym’s policy, which allows members to use the locker room that corresponds with their gender identity, has been at the center of this contention. A standing Planet Fitness policy states, “If it is confirmed that a member is acting in bad faith and improperly asserts a gender identity