Carilion Clinic is taking cues from retail to open the ‘digital front door’ for patients: As patients take increasingly more control over their own healthcare, Carilion Clinic is helping them do so by allowing the retail industry’s consumer-first ethos to drive the Roanoke, Va.-based health…

As patients take increasingly more control over their own healthcare, Carilion Clinic is helping them do so by allowing the retail industry’s consumer-first ethos to drive the Roanoke, Va.-based health system’s digital strategy.

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